Michael Schultz

RAIN Group

Contact Details

RAIN Group


Mike Schultz is a world-renowned speaker, researcher, and sales expert. He is author of several books, including Wall Street Journal best-seller Rainmaking Conversations (Wiley, 2011) and Insight Selling (Wiley, 2014).

As president of RAIN Group, Mike has grown the firm into a global leader, named one of the Top 20 Sales Training Companies by Selling Power and Training Industry. In 2019, superior client results earned RAIN Group a Brandon Hall Award for Best Unique or Innovative Sales Training Program, and Stevie Awards for Sales Training Practice of the Year, Sales Training Program of the Year, and Sales Training Professional of the Year.

Mike and the team at RAIN Group have worked with national and international organizations such as Toyota, Citibank, Canon, Bright Horizons, BDO, Hitachi, Lee Hecht Harrison, Hologic, Optus, and hundreds of others to unleash sales performance.

As Director of the RAIN Group Center for Sales Research, Mike and his analysts study buying and selling relentlessly. Recent studies include Extreme Productivity Benchmark Report, Top Performance in Sales Prospecting, The Value-Driving Sales Organization, What Sales Winners Do Differently, Top Performance in Strategic Account Management, and The Top-Performing Sales Organization.

Business Week, Forbes, Inc., Entrepreneur, American Express OPEN, MSNBC, and hundreds of others have interviewed and featured Mike's original articles, research, and white papers. He has often appeared on top-ranked radio, TV, and podcast programs to discuss various sales topics and research findings.

Named an Influential Sales Professional by LinkedIn, Mike has presented at major events such as HubSpot INBOUND, the Strategic Account Management Association’s Annual Conferences, Sales Leadership Conference, and Sales Operations Institute.

Mike's areas of expertise include sales, consultative selling, strategic account management, sales negotiation, sales management and coaching, sales prospecting, sales performance improvement, and productivity.

In 2018, the American Heart Association (AHA) of Central Massachusetts honored Mike with the Heart of Gold Award. He is passionate about raising awareness about congenital heart defects (CHD) and organ donation, blogging at

Mike received his B.A in American Studies from Brandeis University in Waltham, MA, and holds an MBA from the F.W. Olin Graduate School of Business at Babson College.